Essential Shifts in Online Marketing: Are You On Board? Are You Optimized?

I think most online marketers get the fact that marketing and communications on the web is a fast changing place and that most companies are structured to move at a slower pace than the digital world is evolving. Take for example, the notion of Search Engine Optimization (SEO). It’s been around for about 15 years [...]

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Essential Shifts in Online Marketing: Are You On Board? Are You Optimized?
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