Mary Meeker shares her perspective on the growth of mobile

Two weeks ago we hosted Mary Meeker at our mobile thought leadership event in New York, Think Mobile. Mary has been known to identify technology trends before they hit mainstream and present conclusions based on data-driven analyses. According to the New York Times, “no one can show more in less time than Mary Meeker.”

At Think Mobile, Mary and her partner Matt Murphy shared their perspective on the growth of the mobile ecosystem to an audience of marketing executives, industry visionaries and agency leaders. Some of the highlights from their session include:

• Smartphone and tablet shipments hit an inflection point in 2010 and exceeded PC shipments for the first time
• Consumer demand for mobile content will drive 92% annualized growth in mobile data traffic over the next 5 years
• Mobile commerce is expected to ramp faster than online commerce did driven by location based services, transparent pricing, and offers 

After the session, we asked Mary for her thoughts ranging from the growth of the mobile Internet to her favorite app. Here’s what she had to say:

The video above only covers a handful of topics from the complete presentation.  A video of Mary’s session at Think Mobile is viewable here.

The slides from her session are available here.

Posted by Harsh Shah, Google Mobile Ads Marketing Team

Mary Meeker shares her perspective on the growth of mobile
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