Box drives awareness and acquires new users with Google Mobile Ads

Box, a Silicon Valley based start-up focused on providing solutions in online content management, has been growing exponentially since it launched in 2005. Box has seen success with their online advertising campaigns but wanted to ensure they were in front of all prospective clients, so they tested mobile as another way to acquire new users.  With Google Mobile Ads, Box was able to setup a mobile-targeted search campaign in just minutes. In the first month of running mobile search ads, more than 30% of Box’s overall conversions from Google came from their mobile campaigns, demonstrating the great potential for B2B businesses on mobile.

Hear more from Box below in the video case study about their experience on mobile and advertising with Google.



You can download the entire case study PDF here.

Posted by: Mike Schipper, Google Mobile Ads Marketing

Box drives awareness and acquires new users with Google Mobile Ads
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